Head of Evangelism & Category Building

About

ZeroMoblt doesn't need a fundraising officer knocking on investor doors. We need a company that investors, journalists, colleges, and mobility operators already know about before the first meeting happens. We're hiring a Head of Evangelism & Category Building to create that pull a market position where ZeroMoblt is discovered, not pitched. This person will turn our real story: our product, our technology, our culture, our wins and our setbacks into a consistent, credible public presence. Fundraising, partnerships, hiring, and media interest should become downstream effects of that presence, not the direct goal of the role itself. This is a founder-adjacent storytelling role, not a traditional PR or comms job. If you're the kind of person who lights up on stage, builds real relationships at conferences, and can turn a technical roadmap into a story people actually want to read which is built for you. This role reports directly to the CVO.

Key Responsibilities

• Company & Founder Storytelling Own the narrative for why digital infrastructure for student and campus mobility needs to exist, and why ZeroMoblt is building it. Work alongside the founder, and represent the company independently where it makes sense across LinkedIn, X, podcasts, panels, interviews, and long-form writing.
• Radical Transparency Share the highlight reel and the hard parts: wins, misses, pivots, lessons learned. Build credibility through candour, not polish.
• Culture & Team Visibility Put the whole team in front of the market engineers, operators, ground staff , not just the founder. Document and broadcast company culture as both a credibility engine and a recruiting tool.
• Product & Technology Narrative Translate our technology: AI, safety and compliance systems, our asset-light model into language that lands with non-technical investors, parents, and institutions.
• Actively Pursue Stages: Conferences, panels, campus events, investor demo days. Build real relationships with journalists, podcast hosts, and campus stakeholders.
• Investor & Shareholder Engagement: Keep investors and shareholders warm through regular, substantive updates not just when we're raising.
• Founder & Team Visibility Growth: Convert consistent storytelling into growing stage presence and speaking invitations across the mobility and campus ecosystem.
• Digital Reach & Engagement: Build rising reach, engagement, and following on LinkedIn and X through consistent, high-quality content output.
• Inbound Media Interest: Generate unprompted press and podcast inbound as awareness and credibility compound organically over time.
• Investor Relationship Depth: Maintain frequent, high-quality touchpoints that keep investors and shareholders substantively engaged, not just during raises.
• Advocacy & Community Growth: Cultivate a growing base of genuine user and customer advocates who champion the platform unprompted.
• Market Recognition & Positioning: Establish ZeroMoblt and yourself as reference points, cited by media, investors, and peers as pioneers of student and campus mobility infrastructure.

Requirements

• Natural storyteller : you can turn a product update into a story people want to read, not an announcement they scroll past.
• Comfortable on camera and on stage : You don't shy away from interviews, panels, podcasts, or networking a room full of strangers.
• Digitally fluent : you know how to build a voice and an audience across LinkedIn, X, and long-form platforms.
• Self-directed : you can take an ambiguous mandate and turn it into a rolling narrative plan without needing to be micromanaged.
• Genuinely curious about our mission : you're drawn to this because you believe in building category-defining student and campus mobility infrastructure, not because of a paycheck.
• Growth-minded : you want to grow into a leadership role, not just perform a function; we're building a breeding ground for future leaders.
• If you're motivated primarily by compensation, this probably isn't the right fit, we're looking for someone who's in it for the mission first.
• Work directly with the CVO, shaping the company's public narrative at the top.
• Work closely with Product/Engineering, Operations, and any external category-creation or PR agency.
• Weekly visibility review, feeding into a rolling quarterly narrative plan.
• Publish under the founder's name, the company's name, or your own byline, depending on the channel and audience.

Nice to Have

• A portfolio of writing, talks, or threads that shows how you tell a story
• A short note on why ZeroMoblt's mission resonates with you